Yara Capital Markets Day 2026 Highlights and Analysis

Index:

  1. Overview and Financials

  2. Low Carbon Fertilizer

  3. Premium Products & Biologicals

  4. Digital and Artificial Intelligence

See the full Presentation here.

Overview and Financials

Yara is a Norway-based global fertilizer company. It produces, distributes, and sells nitrogen-based fertilizers and related industrial products.

Excluding Chinese producers, Yara is the largest global player in nitrates and NPK and the second largest in ammonia.

The company operates 25 production plants, 200 additional facilities, 10,800 Yara branded retail outlets worldwide, around 18,000 employees and sells its products in more than 140 countries.

The company’s main production footprint is in Europe.

The Norwegian Government owns approximately 36% of Yara’s shares and is the company’s largest shareholder.

One of the biggest things that stood out to me this capital markets day relative to their previous Investor Day or Capital Markets Days over the last ~7 years is that they were much more focused on their core business and the financial drivers of the business.

Yara has been emphasizing “new” and what I would characterize as “softer” KPIs and efforts over the last number of years — one only has to look at their Capital Markets Day from June 2023 to see the priorities and points of emphasis have taken a 180 degree turn.

For example, the key points of emphasis early on in the presentation in 2023 were surrounding new business models (eg: outcome based), new go-to-markets (online selling), digital hectares, to new segments like carbon monetization, with new initiatives like Agoro Carbon Alliance getting multiple slides dedicated to it. Emphasizing innovation and new strategic initiatives is smart, however, as I highlighted in Yara Capital Markets Day 2023 Highlights and Analysis, most of it didn’t make sense for them and it was not sound strategic focus for anyone that looks at strategy through the lens of the likes of Roger Martin or Hamilton Helmer.

Fast forward to January 2026, and Yara itself seems to agree.

They didn’t mention any of that. From priority to not important in ~30 months.

The points of emphasis this time were on the core, things like maximizing the value of their global asset portfolio, growing their core and logistical optimization with the KPIs focused on EBITDA, cost reductions and ROIC.

The specific numbers of focus:

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